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NEXUS-International Broadcasting Association (NEXUS-IBA, Milan, Italy) is a non-profit association founded in 1990. NEXUS-IBA provides its membership all necessary means for the effective dissemination of content on radio, TV, the Internet and any media in general. NEXUS-IBA reaches very country in the world. Radio and TV broadcasters from all-over the world make use of NEXUS-IBA’s Internet media streaming & distribution, radio, TV and satellite broadcasting services to reach audiences worldwide.
From Dublin, Ireland, Milano Ventures offers content media delivery services worldwide both to NEXUS-IBA’s members and commercial clients. Services offered by Milano Ventures include: international broadcasting, disaster recovery, professional email, software and application development, domain registration, web marketing & SEO, high reliability WorldDirector cloud hosting and related consulting services.
Get on the air now!
Milano Ventures merges the competences and shares the values of NEXUS-IBA in offering strategic consultancy and opportunities to international broadcasters, either secular and Christian, to reach any country in the world via (World) International radio, Shortwave, streaming and satellite, and with the most advanced cloud technologies, including dedicated services for online media organisations.
Be like the BBC (*), VOA, CNN, Radio France Internationale, The Deutsche Welle (*), Al Jazeera or your favourite international broadcaster and cover the world with a single broadcast, at less than the cost of one market on FM or terrestrial TV at home.
(*) The BBC World Service and Deutsche Welle are among the many world international broadcasters hosted on our station in Milan, Italy. As a NEXUS-IBA member, they broadcasted live headline news and information to the English speaking community in Milan.
NEXUS-IBA and Milano Ventures help you reaching any world corner, using the most powerful station in the world, with more than 40 Million Watts (up to 43 MW ERP) on Shortwave radio, or via satellite radio & TV and Internet streaming.
Secular and Christian broadcasting
Milano Ventures and NEXUS-IBA do not discriminate against race, sex, language, or political or religious beliefs. We promote pluralism of information, with particular attention to minorities, and above all ethnic, cultural, political, and religious minorities.
Over IPAR (International Public Acces Radio) we promote news and feature programs in English and any other language that deals with sensitive issues such as freedom of speech or are targeted to regions where freedom of speech is at stake, the Internet may be blocked, and mass communication media censored.
Over European Gospel Radio we promote Christian and religious programs aimed at worldwide evangelism, hosting any preacher, Minister, Church, missionary, confessional, non-denominational religious organisation or anyone who has something to say to “preach to the world”.
Over our mainstream streaming channels or via client’s dedicated audio (radio) and video (TV) channels we offer a 24/7 presence accessible anywhere in the world. We use our WorldDirector cloud, not necessarily controlled by any of the major cloud providers or Governments, running on an independent Content Delivery Network (CDN) with Point of Access servers spread across the entire world.
We think that our offer is a unique opportunity to any broadcaster or program producer to reach any country in the world, without barriers, using Shortwave radio, Satellite, TV, AM or Medium Wave radio and internet streaming, in any possible combination.
Our audience is your audience
International broadcasting is a lot like advertising: everybody agrees that it works, but it is difficult to quantify. The world’s largest broadcasting organisations have been deeply involved in audience research costing vast sums of money.
Even the largest International broadcasters on cannot accurately estimate the size of their audience to any program they air, to the same or even a comparable level of accuracy than any FM or TV station can do for any particular market.
How many listeners do we reach daily?
Since 1979, NEXUS-IBA founders have been working with worldwide Radio & TV Ministries, the BBC, the United Nations, UNESCO and other major International broadcasters and media, and with those involved in audience and International media research.
Only the largest organisations like the BBC or Voice of America can afford the cost of conducting some audience research on Shortwave. Some empirical data exists on the number of Shortwave receivers in each country, that lead to a potential audience of more than ten million in Europe and about the same in N Africa and the Middle East. These are regions that we can cover with a Grade-A signal using a 50 to 150 kW service on Shortwave. Most of the time we know that people are listening, because we monitor our signal quality continuously in several countries, and because listeners write to us and to our members or program producers.
Graham Mytton, former Head of Audience Research of the BBC, stated:
People will go through the trouble of listening to shortwave, even when reception is difficult, if it provides something that they otherwise cannot get.
According to our experience – if your program has an impact, and is not available on local TV or FM & AM radio – then people will tune into your program to listen to it. Someone calls it word-of-mouth propagation, and for this reason and our long-standing experience we are well known among Shortwave listeners worldwide for our high-quality radio relay services, at non-profit cost.
Marketing and how to promote your program
Most of our broadcasters and program producers do fantastic work to advertise their broadcasts among their churches or community members overseas. Once they know that we provide an excellent signal in the target area, then they tune and may call other people to listen to, in a snow-balling effect. This is something you have to consider doing when you start airing, i.e. using your existing contacts to spread the news about time, frequency and area that we cover. We can provide help to people tuning in, and we usually forward letters or email addressed at the station that mentions your program, but we cannot often go as far as keeping you connected with the audience of your program. You should consider this as part of your mission as a Shortwave Broadcaster!
How can we help you reach the whole world
For all the talk of satellite radio and TV, Shortwave radio remains the most cost-effective electronic mass medium that can span enormous distances instantly and penetrate every home in Europe, Africa, the Middle East, Asia and the Pacific. Also, Shortwave radio is portable and is a companion wherever one goes. It is indeed the world’s most mobile electronic mass medium. Modern Shortwave receivers are ultra-compact, inexpensive, and very easy to use.
On Satellite, we can distribute your radio and TV signal via satellites around the world. Wherever the Internet is available, beyond the digital divide, we also complement our services with simultaneous audio (radio) streaming.
Build your own radio station
Milano Ventures and NEXUS will create your audio channels or your streaming radio station from scratch, including a visual player to be hosted on your website. Your streaming radio station can be based on your content, music, news, live events. We can also help to locate and integrating news, information and additional material to create a loyal audience. Typical applications include in-store radio, Church or Christian radio, group or interest-based radio, news radio services, music, political, foreign or vernacular language service.
Marketing, SEO and lead generation
Milano Ventures and NEXUS also help your organisation to create a modern communication strategy, i.e. creating real opportunities to make an impact with innovative services, such as marketing automation, fundraising, lead generation, on-demand marketing, online presence and social media management. NEXUS-IBA and Milano Ventures help secular and Christian organisations to increase fund-raising opportunities and to fund their mission and outreaching Ministries.
Continuous innovation and research in new technologies
With the help of Milano Ventures, the NEXUS association strengthens its position as Innovator and Technology Mediator or facilitator. We enable NEXUS-IBA’s members worldwide, as well as end-users, to make full use of innovation and the recent developments of technology in media, including broadcasting, social media and the Internet.
People volunteering for NEXUS-IBA are professionals, teachers, university professors and researchers, journalists, students and engineers, most of them devoting their spare time and resources as a public service to the global community. On June 15, 1995, NEXUS-International Broadcasting Association was officially approved for association with the Department of Public Information of the United Nations, and for more than 20 years has been actively working in promoting the work and activities of both UN and UNESCO. Researchers at NEXUS-IBA created the first load-balanced cloud and Content Delivery Network (CDN) called WorldDirector, later used by Milano Ventures and their clients in Europe and USA.
Innovation in the Cloud
Most of Internet and cloud-related services and applications are delivered to end users, fast and reliably over the WorldDirector platform, including streaming audio and video services on behalf of our stations and members.
About the NEXUS term
The NEXUS term was chosen because this Latin word says it all: a link or point of connection, using international media, radio, TV and cloud services to link content providers with their audiences. But NEXUS also stands for more than just a physical connection using a variety of technologies. It also means World communication and promoting freedom of speech around the world. When an individual or an organisation becomes part of NEXUS-IBA, they are part of a dynamic, highly professional and creative team devoted to utilising the latest technologies to deliver their content at the lowest possible cost.
Milano Ventures (Dublin, Ireland) is proud to be selected NEXUS-IBA’s partner to service their membership and commercial clients, service and and maintain their cloud and broadcasting infrastructure across all continents.